Don’t Ignore the Funnel Page
Sales FunnelsFunnel pages may seem too gimmicky - but they can be effective for you. If you've been looking at the current trends in online marketing, there is a lot of attention being given to sales funnels and, more specifically, funnel pages. A...
Unique Value Proposition: The Hidden Gem in Sales
Unique Value PropositionUnique value propositions aren't too unique to the marketplace, but they can provide you great value. In 1988, Michael Lanning and Edward Michaels of McKinsey & Company developed the concept of the value proposition. Building on the...
5 Major Strategic Errors in Sales Funnel Creation
Sales Funnels Sales funnels can be effective - but you need to avoid these errors. One of the biggest and most popular trends in business marketing is creating and maintaining a sales funnel. Now that websites have been around for most organizations during the...
Create your unique voice in the marketplace
Strategic PlanningEspecially in chaotic times, solving problems is the name of the game. In the midst of all of the current events in the marketplace, it's important to have a voice that is clearly heard and understood. Making noise for the sake of getting...